SIDENOTE: barbie and ken get social

Sometimes us PR folks are up to great things.  In a time when everyone around me is tying the knot because they've found their "perfect boyfriend", this was worth sharing.


Now, not that it's saying much - but I made a pretty amazing life timeline alongside my Barbie dolls.  Like Barbie, I was going to be a ripe age of 25, size 0, and have a sweet convertible and three-story home (including elevator).  I was going to change outfits every 15 minutes (only wearing heels), head out to hot tub with my long locks and friend Midge ... and the two of us would make out with our hot boyfriends (namely Jordan Knight from NKOTB Barbie with his sweet braided rattail).  In the next day or so, we were going to get married, have three to five kids, and make out some more.


Well I guess Barbie didn't meet Papa John in college, move to NYC during a recession and date NYC boys. Still, I'm not far off with a few years and sizes tacked on. No car, studio apartment (hey, I do have an elevator) ... whatever.  Regardless, I LOVE what Mattel's done this Valentine's Day season in an attempt to bring Ken and Barbie back together after a controversial break back in 2004. I can only assume at the time that Ken was tired of living in her shadow, intimidated, and after years of dating, just "didn't want to be in a relationship right now."  

They always come back. The current attempt to win Barb back has social media buzzing.  Ken's been tweeting love notes, campaigning on his Facebook page, buying billboards in LA and NYC ... and if you're not with me and hoping she says yes, then you have no faith in second chances and "meant to be" plastic love.  It's reported there are more grand gestures in store.

To top it off ... as if finding out if your fave gal and her boy toy are really going to make it and all your wildest 5-year-old fantasies are coming true ... there's a reality show hosted by Whitney Port where "Ken-testants" (amaze.) try their hardest to prove they're the perfect boyfriend.  


Kudos on the PR and marketing efforts for this one ... nothing like rooting for an iconic reunion in time for V-day. 


And OH the possibilities: the grand engagement, wedding dress designers bidding to make Barbie's gown, Midge, Skipper and the others trying on bridesmaids dresses that they can "wear again", and of course Barbie and Ken's full-on registry at Toys R Us, Target ... 


TGIF.
-HMOH